Services Economic analysis, strategy and policy advice — from business cases to funding bids.

We help public sector organisations, developers and delivery partners make stronger economic decisions, secure funding and demonstrate impact. Our work combines economic analysis, policy insight and practical delivery experience — so we don’t just produce technically robust work, we help clients develop evidence and strategies that stand up to scrutiny and unlock real projects.

01

Business Cases &
Funding Applications

Business Cases and Funding Applications

We prepare business cases and funding submissions that are clear, proportionate and aligned with the HM Treasury Green Book and the Five Case Model. We have experience both developing and reviewing business cases, giving us a strong understanding of what decision-makers and assessors need to see. We support clients through the full process, from strategic case development and option appraisal through to economic, financial and commercial inputs.

Over the last four years, we have helped clients secure more than £250 million from competitive funding programmes.

£250m+secured for clients
70%LUF bid success rate
3xnational average success
Why CWE?
  • We combine bid-writing, appraisal and assessment-side experience, giving us a practical understanding of what makes a strong submission
  • Founding partner Paul Chamberlain led the first version of the MHCLG Economic Appraisal Guide and has contributed to subsequent updates
  • We have worked across housing, regeneration, infrastructure, net zero, culture and heritage
  • We also provide Green Book training to local and combined authorities
Case Studies
Reading town centre

Reading Borough Council

Reading Levelling Up Fund Bid

Coordinated a successful £19.1m Levelling Up Fund bid for two culture-led town centre regeneration projects. We led the full business case, developed programme-level BCRs, and quantified a wide range of economic, social and cultural benefits.
Clear understanding of how funding bids are assessed in practice, from economic case through to subsidy control and value for money.
Manchester regeneration

Greater Manchester Combined Authority

GMCA Good Growth Fund — £1bn Housing Co-investment Model

Part of a joint team developing a £1bn co-investment model to unlock delivery of 10,000 homes across Greater Manchester through innovative funding approaches.
Strong track record in economic case development and testing innovative funding models to overcome viability barriers.
Housing delivery

Erewash Borough Council

Temporary Accommodation Strategy — SOBC

Developed a Strategic Outline Business Case to reduce reliance on temporary accommodation and improve long-term housing outcomes.
Strong Green Book and value-for-money expertise applied to real-world housing delivery challenges.
Nuclear energy

Holtec

Future Nuclear Enabling Fund — SMR Economic Case

Led the economic case for a successful £30m funding bid supporting deployment of small modular reactors in the UK.
Expertise in nationally significant economic cases and complex impact modelling.
Port Cumbria

Cumbria LEP

Cumbria Freeport Bid

Led and coordinated Cumbria’s Freeport bid at pace, defining a clear proposition and aligning multiple partners to deliver a high-quality submission under tight timescales.
Proven ability to lead complex, multi-partner bids and develop compelling propositions quickly.
Community hub

Broxtowe Borough Council

DH Lawrence Centre for Health & Wellbeing — SOBC

Developed a Strategic Outline Business Case for a new £24.6m integrated Health and Wellbeing Hub in Eastwood, combining health, leisure, skills and community services within a single town centre facility.
Strong Green Book expertise applied to complex, place-based regeneration and public service integration projects.
Working on a funding bid or business case?We’d be happy to discuss your project — even at an early stage.
02

Economic Strategies &
Investment Plans

Economic Strategies and Investment Plans

We work with local authorities and place-based partnerships to develop economic strategies, investment plans and delivery frameworks that are evidence-led and grounded in local market realities. Our work helps clients move from ambition to action, with strategies that are not only analytically robust, but practical, fundable and aligned with delivery opportunities.

Why CWE?
  • We bring together strategic thinking and delivery knowledge, so plans are designed to be used, not left on the shelf
  • Our founders’ experience of MHCLG frameworks means we understand how local priorities need to be framed for investment and approval
  • We do not stop at strategy — we help clients identify how to turn plans into investable programmes and projects
  • We helped Hyndburn Borough Council secure £65 million from multiple funding sources, linking strategy to delivery
Case Studies
Accrington town centre

Hyndburn Borough Council

Hyndburn Regeneration & Investment Strategy

Developed a long-term regeneration strategy and Town Centre Investment Plan for Accrington, combining evidence, stakeholder engagement and delivery planning to reposition the town and unlock investment.
Combines strategic insight, economic analysis and delivery experience to shape regeneration in complex, high-need areas.
Port of Workington

Cumberland Council

Port of Workington Investment Strategy

Developed a Strategic Outline Business Case and investor-ready prospectus to position the Port of Workington as a clean energy and logistics hub, supporting future investment and growth.
Strong track record in turning economic analysis into clear, investable propositions.
Carriage Works Swindon

Swindon Borough Council

Swindon Carriage Works Regeneration Strategy

Provided long-term strategic, economic and financial advice to support regeneration of Brunel’s Carriage Works as a culture, education and innovation hub — including securing a landmark land swap agreement with Network Rail.
Combines strategic vision, business case development and real-world delivery support.
York skyline

York & North Yorkshire Combined Authority

Housing Investment Plan & Pipeline

Developed a 10-year Housing Investment Plan to identify, prioritise and unlock housing delivery across York and North Yorkshire — building a comprehensive site pipeline and investment framework.
Extensive experience in developing housing pipelines, investment frameworks and Green Book-aligned appraisal approaches.
Housing development

Cambridgeshire & Peterborough CA

Strategic Place Partnership — Housing Pipeline & Delivery Plan

Developed the strategic framework, delivery plan and investment-ready housing pipeline for the Cambridgeshire & Peterborough Strategic Place Partnership, supporting a step change in housing delivery.
Combines economic analysis, delivery strategy and pipeline development to support large-scale housing delivery.
Heritage West Midlands

West Midlands Combined Authority

WMCA Heritage Framework

Developed the first Heritage Framework for a UK Combined Authority — linking heritage capital investment to regeneration outcomes, skills development and carbon reduction. Formally adopted November 2024.
Combines economic analysis with cultural and heritage expertise to support place-based strategies.
Developing an investment strategy or place framework?We work with public bodies at all stages — from early evidence through to delivery plans.
03

Economic Impact
Assessment

Economic Impact Assessment

We provide economic impact assessments that help clients understand and communicate the likely effects of investment, development and policy interventions, whether supporting a business case, planning submission, investment proposition or strategic decision. We assess impacts including direct and indirect job creation, GVA and productivity effects, land value uplift, regeneration outcomes, and wider social and place-based impacts.

Where appropriate, we combine quantitative analysis with local market and policy insight to present a balanced and credible case for intervention.

Why CWE?
  • We do not produce off-the-shelf impact reports — our work is tailored to the decision being made
  • We combine technical economic analysis with an understanding of how public sector and funding audiences interpret impact
  • Our work is grounded in the realities of delivery, viability and place, ensuring assessments are realistic as well as persuasive
  • We are experienced across housing, regeneration, town centres, infrastructure and heritage
Case Studies
5G telecommunications infrastructure

Vodafone

5G Economic Impact and Policy Analysis

Assessed the UK-wide economic impact of 5G deployment, combining macroeconomic modelling, investment analysis and policy assessment to quantify productivity, growth and job creation impacts.
Advanced economic modelling capability linking infrastructure investment, productivity and policy reform to measurable economic outcomes.
HyNet North West industrial decarbonisation

HyNet North West

Industrial Decarbonisation: Economic and Workforce Impact

Prepared an economic impact assessment for the HyNet North West industrial decarbonisation programme, including analysis of jobs, GVA and regional economic benefits, alongside assessment of workforce readiness and skills provision.
Strong capability in assessing the economic impact of complex, large-scale infrastructure and net zero programmes, including links to labour markets and skills systems.
South Yorkshire culture arts heritage

South Yorkshire MCA

Culture, Arts and Heritage: Economic Impact & Strategy

Developed the first comprehensive assessment of the economic and social impact of the Culture, Arts and Heritage sector in South Yorkshire, alongside a strategic framework to unlock its growth potential.
Strong capability in combining economic and social impact assessment with strategic insight to inform investment and policy decisions.
South Yorkshire culture arts heritage Covid impact

South Yorkshire MCA

Culture, Arts and Heritage: Covid Impact & Resilience

Assessed the economic and social impact of Covid-19 on South Yorkshire’s Culture, Arts and Heritage sector, providing an evidence base to inform recovery planning and support measures.
Strong capability in rapid-response impact assessment, combining economic modelling with real-time sector intelligence to inform policy, funding and recovery strategies.
Motorcycle industry economic impact

Motorcycle Industry Association

Motorcycle Industry Footprint & Economic Impact

Produced a detailed economic impact assessment of the motorcycle industry in England and Wales, quantifying jobs and GVA at national level and mapping the industry’s footprint across the new 2024 parliamentary constituencies.
Strong capability in combining industrial analysis, spatial data and economic modelling to produce policy-relevant evidence for industry bodies and advocacy.
Need to quantify the value of your investment or programme?We provide credible, independently-produced impact evidence tailored to your decision.
04

Evaluation

Evaluation

We help clients understand what has worked, what has not, and what should happen next. Our evaluation work supports local authorities, combined authorities and other public sector bodies to assess the effectiveness, value for money and longer-term impact of programmes and investments.

We support monitoring and evaluation frameworks, theory of change development, process and impact evaluations, and Green Book and Magenta Book-aligned evaluation design. Our approach is practical and proportionate, while generating robust evidence for future investment decisions.

Why CWE?
  • We understand evaluation both as a technical discipline and as a practical tool for future funding and programme improvement
  • We help clients design evaluation from the outset, so programmes are better placed to capture evidence and demonstrate outcomes
  • Our approach is focused on producing findings genuinely useful for learning, accountability and future investment cases
  • We are members of the Homes England Strategic Research, Economics and Evaluation Framework 2024-2028
Case Studies
Infrastructure and housing development site

Homes England

Process Evaluation of Home Building Fund – Infrastructure Loans

Led a process evaluation of Homes England’s £1.5bn infrastructure loans programme, assessing delivery, governance and market engagement to inform future fund design.
Strong capability in programme evaluation, combining stakeholder evidence, delivery analysis and theory-based assessment to generate practical lessons for future fund design.
Housing delivery

Homes England

Local Authority Accelerated Construction (LAAC) Evaluation

Undertook an evaluation of Homes England’s £450m Local Authority Accelerated Construction programme, assessing delivery performance, value for money and lessons for future housing interventions.
Strong capability in programme evaluation, combining monitoring analysis, theory-based evaluation and value for money assessment aligned with HM Treasury and Magenta Book principles.
Historic regeneration and public realm

The Piece Hall Trust

Evaluation of The Piece Hall Regeneration

Delivered a comprehensive evaluation of the economic, social and reputational impacts of the £22m regeneration of The Piece Hall, applying HM Treasury Green Book methodologies to assess additionality, value for money and wider place-based impacts.
Strong capability in place-based and heritage evaluation, combining economic impact modelling, counterfactual analysis and social value assessment in line with Green Book and best practice evaluation frameworks.
Historic regeneration and heritage evaluation

Historic England

Strategic Added Value Appraisal Framework

Delivered a completed scoping study and evaluation framework to help Historic England define, evidence and communicate its Strategic Added Value ahead of the Spending Review, focusing on how it creates value through influence, coordination, grant leverage and sector leadership.
Strong capability in evaluation design for complex public bodies, translating indirect and system-level impacts into credible, Treasury-aligned evidence frameworks.
High street retail and town centre activity

Tesco / WPI Strategy

Evaluation of Retail’s Role in Levelling Up

Delivered a theory-based evaluation of the role of retail in supporting economic and social outcomes across the UK, assessing how sector dynamics and policy frameworks influence levelling up.
Applies evaluation frameworks at a system and sector level, combining contribution analysis, spatial benchmarking and policy assessment to understand what drives outcomes.

Need to evaluate a programme or design an M&E framework?We design evaluation that is practical, proportionate and genuinely useful for future funding decisions.
05

Economic Research

Economic Research

We undertake bespoke economic research to help clients understand markets, test policy questions and build stronger evidence bases. Our research is rigorous, policy-aware and designed to inform real-world decisions, not purely academic outputs. We work across housing, regeneration, heritage, place and economic development, producing analysis that helps clients shape strategy, influence policy and support investment.

Why CWE?
  • We combine strong analytical capability with a practical understanding of policy, funding and delivery
  • Our research is designed to be decision-relevant, with a strong track record of influencing policy and attracting national media coverage
  • Our work has informed parliamentary select committee inquiries and major national policy reforms
  • We have delivered research for a wide range of clients across housing, heritage, energy and economic development
Case Studies
Housing supply research

Consortium of South East Housing Associations

The Housing Challenge for the Next Government

Produced a high-profile research report quantifying the scale of the UK’s housing challenge and setting out the policy choices facing the next Government.
Combines robust economic analysis with clear policy insight to inform national debate and decision-making.
New towns development

NHBC & Pension Insurance Corporation

New Towns for England: A Strategic Approach

Developed a national research study identifying high-potential locations for new towns, combining a rigorous spatial modelling approach with policy and delivery analysis.
Combines spatial analysis, economic modelling and policy insight to support strategic decision-making at a national level.
Private rented sector

National Residential Landlords Association

Rethinking the Role of the Private Rented Sector

Developed a major research report challenging conventional policy assumptions about the private rented sector, combining new survey evidence, economic analysis and spatial data.
Brings together primary research and economic analysis to challenge established narratives and inform national housing policy.
SME housebuilders

WPI Strategy

The Future of Smaller Housebuilders in England

Produced a major research report examining the challenges facing SME housebuilders, quantifying a combined additional cost burden of c.£4.8bn per year and assessing implications for housing delivery.
Provides a robust evidence base on one of the most critical constraints on housing supply, directly informing national policy debate.
Affordable housing finance

Lloyds Banking Group

Affordable Housing: Funding & Delivery Insights

Delivered a research study examining the economics of affordable housing delivery, focusing on funding structures, viability and long-term system outcomes.
Combines financial analysis with policy insight to inform investment and delivery decisions in the affordable housing sector.
Housing market research

Homes England

Housing Market Downturn & Delivery Risks

Delivered a research study assessing the impact of housing market downturns on delivery, combining data analysis and stakeholder insight to inform intervention strategies.
Combines market analysis with real-world insight to support Government decision-making in periods of uncertainty.
Need independent, publication-ready research?We produce evidence that engages policymakers, funders and the media.